S.
No.
|
NAME
|
Course
|
TITLE
|
1. |
Ankita Malik |
Marketing |
|
2. |
Bhavna
Ashok Hinduja |
Marketing |
A Critical Study of Customer
Perception In Transacting with Financial Institutions On the Net with Special reference to
ICICI. |
3. |
Bhavna
Khosla |
Marketing |
Distribution of Health care
products (Hajmola/ Hajmola candy, Pudin Hara and Chywamparash) a case study of Dabur India
Limited. |
4. |
Divya Gandhi |
Marketing |
To evaluate the existing
marketing strategies for LG Microwave ovens and recommend appropriate strategies for
improving their marketing performance. |
5. |
Jaideep
Chandhoke |
Marketing |
“A critical study of the
customer perception of services rendered by Internet Service Providers (ISPs) with special
reference to Videsh Sanchar Nigam Limited (VSNL) & Mantra Online” in the Delhi
region. |
6. |
Jashveen Kaur |
Marketing |
The Water Cooler and Air
Conditioning Industry in India: “An Analysis of Current Threats and Future
Strategies”. |
7. |
Jigyasa Chadha |
Marketing |
To Analyse the reason for the
declining market share of Maruti Udyog Ltd. In
the mid-size car segment (mainly focused on Maruti Zen and the coming of wagon R), priced
between 3-4.5 Lakhs, and suggest suitable market strategy to improve the market share. |
8. |
Kunal Dave |
Marketing |
To Analyze the Problems and
future Prospects of Export of Sunshine International (A Brass Art Ware Company) |
9. |
Namrata
Vaswani |
Marketing |
To analyse the existing
marketing strategies adopted by Titan with special reference to the “Classique”,
“Regalia” and “Technology” range and to recommend marketing strategies
in order to improve its performance in the future. |
10. |
Nitasha
Vaswani |
Marketing |
A Comparative analysis of the
Banqueting facilities offered by the leading Five Star hotels in Delhi (Taj Palace, Le
Meridian, Vasant Continental, Oberoi’s, and Hyatt Regency) with special reference to
the Welcom Group of Maurya Sheraton and Towers. |
11. |
Parag Gupta |
Marketing |
Marketing strategies of the
Indian glass art ware industry in the international market a case study on Advance Glass
Exports, Firozabad. |
12. |
Raghav
Singhania |
Marketing |
Marketing of Services –
with special reference to Marketing Strategies of Call Centers. A case study of Cybizcall.
|
|
|
|
13. |
Savera Chopra |
Marketing |
To devise the marketing
strategies for Life Insurance Corporation (LIC) consequent to the imminent opening up of
the insurance sector to the private operators. |
14. |
Shoeb
Akhtar |
Marketing |
Analyse the reasons for
declining market share of Videocon Colour Televisions and to suggest appropriate
strategies to enhance their market share |
15. |
Shruti
Jain |
Marketing |
Analyze Marketing Promotions
in India with special reference to celebrity advertising in FMCG’s (fast moving
consumer goods) |
16. |
Shveta
Chawla |
Marketing |
Marketing Strategies for
Scientific Journals in India – Universal Subscription Agency Pvt. Ltd. (USAPL) –
A Case study. |
17. |
Simerpreet S. Kalra |
Marketing |
Modern Foods Industries
(India) Ltd. (A joint venture between Government of India & Hindustan Lever Limited):
To analyse the marketing strategy consequent to the takeover of Modern Foods by Hindustan
Lever Limited and understand the impacts of this on Modern Foods. |
18. |
Vinita
Susan Varghese |
Marketing |
To analyse the Marketing
Strategy of Medical Transcription in India and how it affects and marketing strategy of
one of the leading players, Shivam Institute of Medical Transcription (SIMT) |
19. |
Charu Arora |
Management |
To study the market strategy
of he beauty care range of Amway India and suggest suitable strategies to enhance their
marketing performance in India. |
20. |
Gaurav
Sikka |
Management |
To analyze the Declining
Performance of Lakshmi Cement (A Unit of J.K. Corp.) in the Past decade and suggest
remedial measures to improve the performance. |
21. |
Kausar Bawa |
Management |
“Market Analysis on
Comparative Study of topline brands in Cardio-Vascular and Anti-biotic segment of Ranbaxy
Laboratories Limited (Stancare Division) and its Competitors” |
22. |
Manish
Jain |
Management |
To study the market for Hindi
Language portals in India and design and formulate a strategy for StuBrit.com –the
India specific web site of Encyclopedia Britannica, to start a Hindi language version of
its web site. |
23. |
Manu
Maheshwari |
Management |
Analyzing the factors that
contributed to the impressive marketing performance of LG electronics in the color
television market in India since its inception and also to analyze and recommend suitable
strategies to sustain its marketing performance. |
24. |
Mohammed Ibrahim
Mehdi |
Management |
A Study of human resource
management phenomenon in terms of reward management.
How does the private sector organizations handle this situation, taking Nestle as a
Case Study? |
25. |
Olobo
Fredrick-Agwaa |
Management |
A study on Industrial
Financing through Industrial Finance Corporation of India (IFCI) and Industrial credit and
Investment Corporation of India. |
|
|
|
|
26. |
Shruti Rai Gupta |
Management |
“A comparison of human
resource policies employed in 2 five star hotels of Delhi and identifying suitable
strategies which would improve the effectiveness of their Human Resource Department.” |
27. |
Tendo Mukasa |
Management |
To analyse the potential of
the fast growing software industry in India in terms of export potential in the
international markets. |
28. |
Caroline
Ruolngul |
Tourism |
Nagaland : the untouched
destination. Critically analyse the tourism
in Nagaland. |
29. |
Kiranjeet
Singh |
Tourism |
Analyse how and why did
Oberoi’s Hotel shifted its positioning from a general 5 Star Delux Hotel to a
Business Oriented Hotel |
30. |
Manish Jajal |
Tourism |
An analysis of tourism in
Indian Himalaya and problems of further Development – Ladakh. |
31. |
Manmeet Goraya |
Tourism |
Growth and Potential of
e-travel and potential in the Indian industry
|
32. |
N.
Saravanan |
Tourism |
To critically evaluate the
performance of National Rail Museum and recommend appropriate strategies for improvement. |
33. |
Neha Kutar |
Tourism |
How Adventurous Is Adventure
Travel In India? |
34. |
Priya L. Nair |
Tourism |
To study the marketing
strategies of Virgin Atlantic in the Indian sub continent so as to evaluate and suggest
strategies in view of fierce competition in the civil aviation of the country |
35. |
Punit
Sikand |
Tourism |
To formulate the Feasibility
of Make My Trip.Com as a leisure travel company entry into the online travel booking
business and suggest appropriate entry strategies for Make My Trip.Com |
36. |
Radhika
Ratra |
Tourism |
To analyze how customer
satisfaction has contributed to the success of Singapore Airlines (SIA) and recommend how
this can be improved in the light of the increasing competition |
37. |
Rajat Batra |
Tourism |
An analysis of the growth of
Cox and Kings in the area of Outbound tourism in the last five years with special emphasis
on the products offered and customer satisfactions. |
38. |
Rohit Sehgal |
Tourism |
To critically analyze the
marketing performance of Singapore Airline with special reference to Product, Services
developments and customer satisfaction. |
39. |
Gerald
Mathias |
Information
Technology |
Marketing An Image: Reasons
and Results of Slogan Use
|
